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Second Act Season 3
Role: Client Management, Strategy, Project Management, Production, Post-Production, Distribution, Reporting
For two seasons our series "Second Act" inspired individuals to pursue careers that may lie outside the conventions of corporate America, but are at the heart of human ingenuity. We expanded on what it means to be an entrepreneur and what it means to take the Second Act leap.
In this 5-episode series, Second Act S3 we shined a light on people like Paulana Lamoiner, a journalist from Long Island who is fighting stigma by teaching swimming lessons through her organization Black People Will Swim and Maz Olayiwola a hydrologist in the UK who now finds joy as a professional hula hooper.
Continuing down this path, we maintained the same visual formula that had been so successful for two seasons. This included a slight lean into magical realism and a deeply personal warm aesthetic tone.
Season 3 was the most successful season to date with over 10MM impressions.